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Tough Enough to Wear Pink


Thank you to all who supported the 2018 Tough Enough to Wear Pink night through ticket purchases, donations, and livestock auction donations and purchases.

Friday, July 26, 2019 is the next Tough Enough to Wear Pink night
Tough Enough to Wear Pink (TEtWP) was founded in 2004 by a breast cancer survivor, in partnership with the Professional Rodeo Cowboys Association (PRCA) and Wrangler. TEtWP facilitates fundraising opportunities throughout the rodeo world including FFA, football and extreme sports. Visit Tough Enough to Wear Pink for more information.

Eagle County Fair & Rodeo’s TEtWP proceeds will go directly to the Shaw Regional Cancer Center. 

Are you tough enough to wear pink?

  • Attend Friday’s rodeo performance. Just by being there you’re contributing to the cause. Eagle County Fair & Rodeo will donate $0.50 for each Friday rodeo ticket sold.
  • Dress like the cowboys and contestants. Show your support for breast cancer awareness by wearing pink to the rodeo on Friday. 
  • Buy TEtWP merchandise at the rodeo. 
  • Go PINK at the ticket office and online. Type PINK into the discount code field online and we’ll add a buck to each Friday ticket in your shopping cart. At the ticket office just ask to go PINK and we’ll add a buck to each Friday ticket you purchase.
  • Stop by the Shaw Regional Cancer Center booth to learn about cancer awareness and pick up some goodies.
  • Drop a buck in the boot. The Royalty girls will be walking around before the rodeo collecting donations.